Political non-junkies, they do exist. I became a junkie in late 2002, early 2003 because of a perfect Howard Dean-George Bush storm. I can't get over how hard it is to explain to my junkie friends why non-junkies are: a) not aware that a convention is going on, b) not sure if they are going to vote, c) not finding it "obvious" that the Bush administration has got to go.
A lot of the time I have to explain it to myself, to keep myself calm and refrain from ringing the necks of my non-junkie friends, some of whom have relatives fighting in Iraq "oh Alison, that political stuff is waaayy over my head" (this comment was followed by silence, as I bit my toungue to keep from screaming).
Having made the transition from non-junkie to junkie fairly recently, I feel I have a unique perspective on this question: "how could there be undecided voters at this point?? Who are these IDIOTS!?!?!" Before too much time passes, I would like to record my take for posterity. I was one of these IDIOTS as recently as the last election: I had a very surfacy, sound-byte understanding of Bush and Gore, and as a bay area resident was naturally going to vote for Gore, but didn't bother to make it to the polls (I knew California would go for him, I did not care about the ballot initiatives).
So to my answer: how could people not know there is a convention going on? How could they be undecided? How could they NOT be outraged? This is my guess: